All posts in Design Strategy

healthcare

Healthcare Related Projects

Three healthcare projects are currently progressing step by step. We have created the mindset of strategic product roadmap from design assumptions to user research. We iterate design flow to test and verify the better user pattern…

smart-home

Home Automation

Home Automation is an integrated challenge project that we are cooperating with more that four BUs and outside vendors of different devices. We have designed the whole interaction behaviors into home service and planned the step-b…

pictionary

Pictionary app

Pictionary is a dictionary that every word will automatically be matched by an appropriate image. The idea is observed from word cards in a Kindergarten. We will release the android app first before CNY in 2015.

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DailyLight – CalLab

DailyLight is an emergency light system that transforms functions of emergency exit indicator, flashlight, and rescue light into a light switch. DailyLight comes on automatically when a building experiences a power shortage. It is…

shopping-tool

FUSE Re-design Pitch

FUSE is a video shopping application to connect digital services and consumer behavior. But FUSE lacked a good pitch to convince people how to be able to buy things and watch videos at the same time. I redesigned the cycle of vide…

45mm

45mm Digital Post-it

45mm is a digital post-it app to note and explore historical context of places by people. Users can capture the moment and post into the real world by digital 45mm note. The objective of 45mm project is to leverage a geo-location …

heartoour

Heartour in ECSEL

Heartour Project is in ECSEL Youth Program. We paid close attention to explore issues of “Gap Year in China". Heartour app is a mutual tool for gap-year people to connect opportunities of local tasks, events and people. We e…

homeplacement

Home Placement Research

By connecting innovative products to brand experiences, I provided a 4-period assumption into the experience cycle and designed the one-year research plan. It was a great exploring challenge. When 1st MP product ready, I planed to…

There were 5 members discussed the magician experience and planed this experimental video.

“The Talk of Magicians" Video

In 2013, IFA team (International Friendship Ambassador) designed the experimental video, “The Talk of Magicians“ with magicians for DVD trailer. We found out the magician’s experience and wrote the script by using user-centered de…

groupon

Getaways Travel Channel

Groupon Getaways offer hotel and resort rooms from 30% to 75% off. The UI concept of a big image and clear discount information is our strategy. It was a cross-sectoral coordination and communication with APEC travel team.

map-deal-tool

Deals Map Analysis Tool

Deals Map Analysis Tool is a back-end tool to help city team analyze deals data of cities by friendly user interface. Team members can filter by area or revenue to find out potential customers and opportunities from useful data.